No content over irrelevant content, please!

In order to succeed over the internet, it is essential to have a global content strategy on your Website, as it helps search engine optimization. You might’ve found yourself asking these questions at one point or another: What is the Importance of the content on my Website? Or how do I make my digital content […]
Content Marketing: The Backbone to all Things Marketing!

Content marketing simply refers to the creation and sharing of online content in the form of articles, videos, podcasts, social media posts, etc. Not entirely for the purpose of promotion or branding but to garner interest in an audience to stimulate sales of products, services and generate advertising revenue. The most critical aspect of content […]